Be the reflection of your own perfection.
We create beauty through creativity
and promote confidence by allowing inner beauty to reflect on the outside.
Getting to know BeautybyLatrelle
Meet the Owner- The Creation of BeautybyLatrelle!
My passion for everything in the beauty industry started when I was young growing up in South Florida. I loved playing dress up in my mom's cosmetics and I even made my own home remedies for skincare. After high school, I got accepted into Florida A & M University's School of Business & Industry (SBI). After completing my courses, I moved back Ft. Lauderdale and enrolled in the Margate School of Beauty where I learned everything from hair coloring and styling techniques to makeup application, skincare, and nail care. BeautybyLatrelle came about years later when my then 5 year old daughter, Brielle, and I loved doing DIY projects. We loved creating personal beauty products from items in our home and plants and flowers around our neighborhood. After numerous friends and family encouraged us to turn this into a real business, this passion and hobby soon turned into BeautybyLatrelle which is named after my middle name. My family had a huge role in the inspiration of my products. My kids have products named after them, Dejah Vu (Eyelash Strips), Braylen's Moisturizing Cream, and Brielle' s Body Butter and Brielle Fierce (Eyelash Strips). They even came up with their own formulas and scents for their products. I also have products named after my bonus kids, Denim's Hydrating Oil for Locs and Heiress to the Throne (Eyelash Strips). So this is truly a family affair and I am so glad that I am able to share my products that mean so much to me with all of you. Many Blessings!
Get ready to make room for a little beauty in your life!
Leveraging science & nature, my luxury, vegan products are a Must!
All beauty and skin products are made in-house and by my team of chemists in Florida using high-end, domestic and imported ingredients.*
All eyelash extension strips are
*Luxury, Clinical-grade, Vegan, Cruelty-free, USA-manufactured products (using domestic and imported ingredients)*
High-Quality Products
Our natural products help you with that extra feeling of zen. Our eyelash extension strips will have you feeling like you just stepped off the runway. You will fall in love with your beauty!